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What is Envato? Introduction to Envato Elements

In the dynamic and growing world of digital design and content creation, finding high-quality resources can be a challenge. This is where Envato stands out as a comprehensive platform that offers a vast range of products and services for designers, developers, and content creators. In this article, we’ll explore the history and evolution of Envato, what is envato, as well as an introduction to Envato Elements, one of its most popular services. In some of our other blog posts, we have already talked about some interesting platforms, such as DreamHost or Yellow Images, but this time we will look at envato’s platform.

What is Envato?

What is Envato? – History and Evolution of Envato

The Early Beginnings

Envato was founded in 2006 by Collis Ta’eed, Cyan Ta’eed and Jun Rung in Sydney, Australia. Envato’s initial vision was to provide an online platform where designers and developers could buy and sell digital assets. The company started with a single platform called FlashDen, which focused on selling Flash files. FlashDen quickly gained popularity, which allowed Envato to expand and diversify its offering.  

Expansion and Diversification

As a result of the success of FlashDen, Envato launched several other specialized platforms for different types of digital assets. These include ThemeForest, which has become one of the largest marketplaces for website templates and WordPress themes; AudioJungle, a platform for royalty-free music and sound effects; and VideoHive, which offers video assets and templates. 

Birth of Envato Elements

In 2016, Envato launched Envato Elements, an all-in-one subscription that provides unlimited access to a vast library of digital resources. This service was designed to meet the growing demand for high-quality design resources in an affordable subscription model. Since its launch, Envato Elements has experienced significant growth, and as a result of this growth, envato has now become an indispensable tool for designers, developers and content creators all over the world. 

What is Envato? – Envato Products and Services

Marketplaces

Envato operates several specialized marketplaces that cater to different needs of creative professionals, specifically here are some examples:

  • ThemeForest: The leading marketplace for website themes and templates, especially popular with WordPress users
  • CodeCanyon: Offers scripts, plugins and software components for a wide range of platforms and programming languages.
  • VideoHive: An essential resource for video editors, with After Effects templates, video sequences and special effects.
  • AudioJungle: Provides royalty-free music and sound effects particularly useful for for audiovisual projects.
  • GraphicRiver: A marketplace for graphics, illustrations, presentation templates and other visual resources.
  • PhotoDune: Offers high-quality stock photography.  
  • 3DOcean: A platform for 3D models and related resources especially useful for 3D projects.

Envato Elements

Envato Elements is a monthly subscription that offers unlimited access to millions of creative assets. In particular, here’s a more detailed description of what’s included:

  • Graphics and Templates: Thousands of design templates, vector graphics, infographics, and more.  
  • Stock Photos: Access to a vast collection of high-quality photos for any type of project.  
  • Video and Video Templates: Video clips, After Effects and Motion Graphics templates to enhance your audiovisual projects.  
  • Music and Sound Effects: Royalty-free music tracks and sound effects that can be used in videos, podcasts and more.  
  • Fonts: A wide range of unique and stylized typefaces for any type of design.  
  • Presentation Templates: Professional designs for PowerPoint, Keynote and Google Slides presentations.  
  • Web and UX/UI Templates: Resources for web and app designers, including UI kits and prototypes.  
  • 3D Models: A growing collection of 3D models for animation and product design. 
  • WordPress templates: WordPress resources from simple themes to ecommerce templates. 

Envato Studio

Envato also offers Envato Studio, a platform that connects clients with freelancers for custom services. Services include graphic design, web development, video editing, copywriting, and more. Envato Studio makes it easy to hire qualified professionals, ensuring that projects are completed on time and with the expected quality. 

Conclusion – What is Envato?

To summarize, envato has evolved significantly since its inception as FlashDen in 2006. Today, it is a comprehensive platform that offers a variety of services and products to meet the needs of designers, developers, and content creators around the world. Envato Elements, in particular, stands out as an affordable and comprehensive solution for those looking for high-quality creative assets in an all-in-one subscription model. With its wide range of marketplaces and additional services such as Envato Studio and Tuts+, Envato remains an invaluable resource for the global creative community.